The Rise Of Nonprofits
As the number of nonprofit organizations is increased tremendously. This means that the competitive level in the nonprofit sector is becoming more important when it comes to marketing.
In today's posting, I would like to introduce two marketing agencies (in the US) that focus to serve nonprofit organizations.
Who are they?
1) Shoestring:
Shoestring is a virtual company established over ten years. The organization believes that "...nonprofit organizations should not have to rely on pro bono agency left overs." Hence, it offers an affordable price for nonprofit organizations. The company has marketing expertise in nonprofit sector serving anywhere between Maine to California.
2) Mission Minded:
Mission Minded is a niche marketing agency located in San Francisco. The organization is an expert in communications aspect of marketing. It focuses on the organizational branding for nonprofits. The organization "...believe that nonprofits, foundations, and other do-gooders can only have an impact if people understand the importance of their work—not just what they do, but why it matters."
There are many more marketing agencies that devote themselves to nonprofit organizations. Above are the two that I came across and interested in.
Although most of nonprofit organizations are aiming to improve our society, we cannot disregard the competitive level within the sector. There are numerous number of organizations promoting breast-cancer, wildlife, children & family, homelessness, etc. It is time to take marketing into consideration because "just doing good is not good enough to make people care".
Please feel free to comment and suggest marketing agency that you like as it would help the readers to expand our knowledge.
"Shaping The Future of Business"
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