Since I was pursuing my bachelor degree I decided to major in Pubic Relations, which I believe many PR skills are interchangeable with marketing (especially in promotion aspect). Many people told me that anyone can be a marketer or public relations practitioner. I agree! and you know what? Every one can be a doctor, a pilot, a scientist, an astronaut, you name it. The only impossibility here would be we cannot be non-human (genetically).
The big idea today is marketing is not for everyone, or you think it's for you, your personality may prevent you from being good at it. And here is the twist, the awesome thing about marketing is the field is so large that it can fit any personality you may have. If you are an introvert person, welcome to marketing analyst. You are a planner / thinker, well, marketing strategist seems to be for you. You enjoy dynamic working environment, then event marketer is sound for you. You get my point. So again, yes, anyone can be a marketer. Let's take an extreme example, leave a comment if you prefer a creative surgeon over the stick-to-the-point kind of surgeon.
Apart from theories, processes, and systems that a marketer needs to know (and yes, anyone who study them can do that). I believe that being a marketer is being a nosy explorer full with curiosities and the why not attitude (what picture popped in your head just now? I was thinking of a Beagle). We take (necessary) risks to see what works and what's not. Are you that type of person?
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| Credit: Micah Brian Riddle |
If you are a marketer and you are not being a Beagle, be one. If you are already being a Beagle, keep going, be there, show up, anywhere your legs can take you.
"Shaping the Future of Business"
Keep in touch:
Twitter - @Rathapat_S
LinkedIn - Rathapat (Moe) Suwanaratana
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